Love As a Theme In a Poem Essay - 899 Words

Love is one of the main sources that move the world, and poetry is not an exception, this shows completely the feelings of someone. In â€Å"Litany† written by Billy Collins, â€Å"Love Poem† by John Frederick Nims, â€Å"Song† by John Donne, â€Å"Love† by Matthew Dickman and â€Å"Last Night† by Sharon Olds navigate around the same theme. Nevertheless, they differ in formats and figurative language that would be compared. For this reason, the rhetoric figures used in the poems will conduct us to understand the insights thought of the authors and the arguments they want to support. â€Å"Litany† is a poem inspired by a quote from Jaques Crickillon, this free verse poem describes the feeling of a man to a girl with the use of nouns. This poem has two different tones†¦show more content†¦However, the tone until the last stanza is of mocking a woman it change when the speaker realizes he is in love, this declaration also states that this imperfect woman is just perfect for him. This lyrical poem, describe a person and how complex love can be, the speaker will be eternally in love with her, just like this line states â€Å"So gaily in love’s unbreakable heaven† (19). At the same time, the poem can be divided into the physical characteristics, first stanza, these lines has rhyme and are full of alliteration for example, â€Å"ring-thing†(line 3,4) and â€Å"door-floor†(lines 6,8). This lead to the metaphors in the second and third stanza, which are the defects and faults this woman has. On the other hand, the limerick poem â€Å"Song† written by John Donne, has a distinct structure, with irregular stanzas and three breaks located in lines 7-8, 16-17, 25-26, this represent a scream for hope, the speaker is discourage. Also, the tone for this poem is satiric and negative. It seems that the speaker was a victim of cheated, the pure woman he thought he had as a soul mate was completely broken. For example, in the first stanza describe thee how difficult even impossible is to find a pure and true woman who can remain faithful, Donne states these lines â€Å"Go and catch a falling star†(1) â€Å"Or to keep off envy’s stinging†(9). While reading this piece ofShow MoreRelatedThemes Of Love And A Poem2019 Words   |  9 Pagesof different â€Å"Love Poems†. It includes my creations of poems that I have made in this course, two favorite poems that I enjoyed quite a lot, a poem that I have â€Å"borrowed† and a graffiti poem that I ha ve also created in this course. To start it off, I have chosen my theme as Love because I find this topic interesting and one of the topics that contains a deep meaning. The special part about my anthology is that it shows different aspects of love and a timeline of love. There is a poem that is aboutRead MoreAgape Love: A Reoccurring Theme with Elizabeth Barrett Browning’s Poems808 Words   |  3 PagesWithin Elizabeth Barrett Browning’s poems, â€Å"How Do I Love Thee (Let Me Count the Ways)†, â€Å"Love†, and â€Å"A Man’s Requirements†, a reoccurring theme of agape, unconditional, love appears. In these three poems, her expression of love is very evident and clear. However, the way she expresses love is quite different than many poets have and continue to do. Instead of showing love by saying she feels it or explaining her passion, she says she is committed and will love the reader through every emotion, experienceRead More The two poems I have chosen on the theme of l ove are Porphyrias2579 Words   |  11 PagesThe two poems I have chosen on the theme of love are Porphyrias Lover’ by Robert Browning and Stop All The Clocks by W.H Auden. A Comparison of Two Poems About Love. The two poems I have chosen on the theme of love are ‘Porphyria’s Lover’ by Robert Browning and ‘Stop All The Clocks’ by W.H Auden. ‘Porphyria’s Lover’, a dramatic monologue was written as a piece of entertainment in Victorian times, it would have been acted out to an audience. The narrative of this poem is that PorphyriaRead MoreDiscuss the Theme of Love and Longing in the Poems You Have Studied.2783 Words   |  12 PagesDiscuss the theme of love and longing in the poems you have studied. †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.. Poetry enables a writer to express his or her feelings. Like painting or music it is an art, an art that supplies the reader with an insight to the poet’s mind. Poetry is a response and an evaluation of the author’s world and life. A poem can represent sorrow, joy, love, anger, despair, or it can simply be a reflection of an event or memory. Poems frequently have hidden meanings, but many areRead MoreDiscuss the Theme of Love and Longing in the Poems You Have Studied.2799 Words   |  12 PagesDiscuss the theme of love and longing in the poems you have studied. †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.. Poetry enables a writer to express his or her feelings. Like painting or music it is an art, an art that supplies the reader with an insight to the poet’s mind. Poetry is a response and an evaluation of the author’s world and life. A poem can represent sorrow, joy, love, anger, despair, or it can simply be a reflection of an event or memory. Poems frequently have hidden meanings, but many areRead MoreTypes Of Poetry : A Poem Which Deals With Religious Themes, Love, Tragedy, Domestic Crimes, Essay2495 Words   |  10 PagesPoetry Terms Types of Poetry 1. Ballad: A poem which deals with religious themes, love, tragedy, domestic crimes, and even sometimes propaganda. Example- â€Å"Rime of an Ancient Mariner† is an example of a lyrical ballad. ‘Day after day, day after day We stuck nor breathe, nor motion; As idle as a painted ship Upon a painted ocean’ 2. Lyric poem: Any short poem that presents a singular speaker who expresses thoughts and feelings. Love lyrics are common. Sonnets and odes also apply. Example- FallenRead MoreThe Theme of Love in the Poems First Love, To His Coy Mistress, Porphyrias Lover, My Last Duchess and Shall I Compare Thee?1978 Words   |  8 PagesThe Theme of Love in the Poems First Love, To His Coy Mistress, Porphyrias Lover, My Last Duchess and Shall I Compare Thee? A reader of a love poem has a specific. Prejudiced view of love poetry. Generally, it is that love poetry is sentimental and flattering. It is supposed to talk about flowers and chocolates, romance and passion from one person to another. The reader expects imagery of harts and roses, and cliched similes and metaphors. An affectionate and caring toneRead MoreComparing the Themes of Love in Lord Byrons â€Å"She Walks in Beauty† and Keats Poem, â€Å"La Belle Dame sans Merci†935 Words   |  4 PagesThere are many different themes that can be used to make a poem both successful and memorable. Such is that of the universal theme of love. This theme can be developed throughout a poem through an authors use of form and content. â€Å"She Walks in Beauty,† by George Gordon, Lord Byron, is a poem that contains an intriguing form with captivating content. Lord Byron, a nineteenth-century poet, writes this poem through the use of similes and metaphors to describe a beautiful woman. His patterns and rhymeRead MoreThe Poems Home Burial By Robert Frost And The River Merchant s Wife1097 Words   |  5 PagesThe poems Home Burial by Robert Frost and The River Merchant’s Wife: A Letter by Ezra Pound have related themes. In both poems, the themes that are brought out by these renowne d poets have a similar discourse. Home burial is a poem that centers on a wife and her husband who are in agony after losing their first child. The wife is agitated and is on the brink of going out of marriage. She dislikes the apathy in which her husband views the death of their first born. On the other hand, the husband isRead MoreTheme Of To My Dear And Loving Husband By Anne Bradstreet954 Words   |  4 PagesThe poems â€Å"To My Dear and Loving Husband† by Anne Bradstreet and â€Å"Shall I compare thee to a summer’s day† __ _______ ___________ are two examples of poetry masterpieces that not only have many things in common, but that also have things that make them unique and singular pieces of literature. When writing, poets like Shakespeare and Bradstreet try to convey a theme or meaning that they want their readers to comprehend and understand. Often, poems from different writers can have a common theme shared

Are Civil Wars More Likely in Less Developed Countries - Free Essay Example

Sample details Pages: 7 Words: 1987 Downloads: 5 Date added: 2017/06/26 Category Politics Essay Type Argumentative essay Level High school Tags: Civil War Essay Did you like this example? Are Civil wars more likely in less developed countries? Introduction A civil war in a country by and large destroys the communities, government organizations and its whole operating body. It is the war between the organizations, political groups, and government institutes in a country who want their control over the people. It can be the struggle for rights but not true in all the cases. The public groups in the civil wars protest against the government institutes to get their rights by using the force. The civil wars work against the peace and harmony of the people (Hegre 2001). People have been losing their lives in the civil wars against the government under the control of pressure groups. Usually, the less developed countries are more prone to civil wars because people there do not get the basic living rights (FAYE et al. 2004). They morally become weak due to the pressure of poverty and unemployment. The economic crisis of underdeveloped countries usually makes the country weak from the inside which moves towards the destruction of the insti tutes and breaking down of the political setup (Fearon Laitin 2003). The international aid and other financial incentives from the world wealthy countries can save the people from moving towards the civil war destruction. Using the aid, the government of underdeveloped countries could inaugurate new small industries which will provide employment to the people and ultimately the poverty will be reduced day by day (Elbadawi Sambanis 2000). They can give the aid money back when they start making money. This is the best technique for eliminating the civil war trend in economically disturbed countries (Papanek 1972). Don’t waste time! Our writers will create an original "Are Civil Wars More Likely in Less Developed Countries?" essay for you Create order Literature Review When explored the literature, the theorists, researchers and renowned critics explain all the facts and reasons behind the civil war. The researches related to the civil war demonstrate that the poverty, unavailability of basic human rights and unemployment are the reasons behind the civil war. The civil war is the form of protest against the present political rule but as the time passes this protest converts into the severe bloodshed and the destruction of the economic life of the people. The societies which move towards civil wars usually lose their solidarity and respect in the world. The question that arises is: Is poverty the reason behind the civil war in less developed countries? A research by Alexander and Harding (2006) concluded that when a countrys geographical location and the income resources are considered, it can thus be deduced that the poverty can be a strong reason behind the civil wars. In the post world war II era, the European colonies had to face catastroph ic civil wars because of the upheaval in financial resources. The rebel groups usually find the reason to motivate people, especially those who are tired of a hard and poor life, to fight against the present political setup (HANAOKA, KAWASAKI Kawai 2013). Therefore, it is an obligation of political government to control the reasons of civil wars in order to save a nation satte from intense destruction, which will not be good for anyone. Holtermann (2012) also supported the effect of poverty on the civil war. He explained that two reasons are important to consider this fact. First one is the poverty which facilitates the path of criticism to the government and the second one is unjustifiable state power. Excessive state power stirs rebellion among the masses and people think that they can do only one thing to protect themselves that is civil war, in order to snatch the rights from those who are not willing to give them. In less developed countries, GDP per capita becomes as low a s a common person cannot survive easily in any case. It becomes indispensable for him to use illegal means and get money to support his family. Moreover, a vast study exhibits the economic turmoil one of the main reasons of civil wars. Collier (1999) developed the model of economic effects of civil war and the post-war period. In his model, he tested the data taken about the old civil wars since 1960. After analyzing the data comprehensively, he proposed that in all the past civil wars the economic problems were the main reason, especially in long term civil wars in less developed countries. In his research studies, he explained that the civil wars could come to a halt if the government works effeciantly to eradicate the basic problems of the people. For the past many years, the debate has started among political theorists and thinkers related to the reasons behind the civil wars. Rice, Graff Lewis (2006) worked together and found that rebel greed, topography, ethnicity and p olitical opposition are the secondary reasons of the civil war. The studies concluded that the poverty and low income resources are forcing the people to move towards the civil wars. In Iraq, Zaire and other middle east and African countries, poverty is causing the civil wars. In all these countries people are living a miserable life which instigate them to initiate civil wars. Theoretical Formulation of Research Problem The literature review identifies that mostly less developed countries are facing the threats of civil wars all over the world. When people live in a miserable and difficult life situation then they surely think about the illegal ways to get right from the existing situation. Thus, the civil wars seem to occur because of the poverty and high economic crisis. Problem Statement Civil wars more likely in less developed countries of the world. Research Questions (Hypotheses) The civil wars are more likely in less developed countries. The civil wars are not more likely in less developed countries. Theoretical Framework As indicated by the main research topic itself, the two primary variables are defined as: Independent Variable: Civil war Dependent Variable: Less developed country Further, the Control Variables are political system, education level and island. Research Methodology Attempting to find the relationship between the less developed countries and the civil wars, the data is collected from various sources. This data is mostly taken from the Middle East countries like Syria, Iraq and other African countries who are struggling for the survival of life. After the collection of data, the analysis is applied to them. In this analysis, the GDP per capita is examined in detail. The data is gathered from the online resources and from the country poverty reports. The quantitative method is applied which finds the relationship between the civil wars and the poverty situations in less developed countries. This quantitative analysis is very useful to examine the poverty rate, economic crisis, financial resources details and unemployment. Target population The target population is the African countries who are less developed than other countries of the world. The people are dying day by day from the insufficient food, health and shelter facilities. The disease rate is high in the African countries when compared to other under-developed countries and people are dying of hunger and deadly diseases. Togo, Malawi, Sierra Leone, Niger, Congo and Burundi are facing the civil and tribal wars because their GDP per capital is low and moving around $600 to $800. Data Collection The data for the proposed research is taken from the online research related to the six different African countries. The information and values related to human development value and ranking, education rate, life security, GDP per capita and duration of the Civil wars in African countries, from the World War I to 2004, are given below. Table 1: HDI Rank Country HDI GDP per capita Life Security Education Wars Start War End 172 Niger 0.28 746 0.34 0.16 1916,1990 1917,1995 171 Burundi 0.31 591 0.26 0.38 04/1972,08/1988,2002 12/1973,08/1988,2004 163 Malawi 0.40 615 0.25 0.65 7/1914 11/1918 173 Sierra Leone 0.28 490 0.23 0.33 03/1991,05/1997 11/1996,07/1999 155 Congo 0.43 765 0.44 0.51 1997 10/1999 141 Togo 0.49 1442 0.45 0.59 7/1991 9/1992 Human development, education and GDP per capita in African less developed countries[1] and Civil wars duration[2] Sample Size Sample Size is six different countries of Africa which are surviving on less GDP per Capita. The data is selected from the First World War to 2004. Data Analysis The statistic regression techniques can be used to find the civil wars ratio to the human development value in less developed countries in the world. Answering the Research Questions The results and the data prove that all the above less developed countries have faced the civil wars over time. The main causes of these civil wars were poverty and low GDP per capita. Thus, the first assumption is correct which says that the civil wars are more likely in less developed countries. It was the reality of the past and it exists today. Comparison with Early Research The early research related to the civil wars factor also supports the answers of our research studies. In the paper, Gr eed and grievance in Civil War, Collier and Hoeffler (2004) by applying the regression analysis of the underdeveloped countries GDP, education and poverty data with the duration of civil wars proposed that the civil wars are because of the poor human development in the countries of the world. This analysis that was conducted ten years ago is even applicable in todays world, in the Middle East countries and poor African countries. Conclusion The Civil wars are the serious topic of discussion for the past many years. After the World War I, the countries have been divided from inside due to civil wars. The research studies showed that the outbreaks of civil wars are mostly among the less developed countries. In this proposed research studies and data collection, it is clearly explained that the countries having a low GDP, poor education ratio and low human development ranking are facing Civil wars. The Sample data was consisted of the six African countries that are having the low HDI ranking in the world. These six countries have faced more than three civil wars individually. And this is not the end; these countries are in the same miserable condition even today. It is thus proposed that the political system, education and human development can change the prevailing poor situation. The rich countries of the world should provide the financial aid to the less developed countries to change their situation and save the world from further conflicted condition. However, the proposed research study has some limitations. The data, facts and figures are taken only from online sources that could be at variance in actuality. Moreover, the selection of six countries also limits the scope of this research. If more countries are added in sample size, then the statistic result will vary with small differences. However, the conclusion remains the same which says that civil wars are more likely to occur in less developed countries. References Alexander, M Harding, MC 2006, Is poverty to blame for civil war?New evidence from nonlinear ects estimation, Harvard University. Collier, P 1999, On the economic consequences of civil war, Oxford Economic Papers, vol 51, no. 1, pp. 168-183. Collier, P Hoeffler, A 2004, Greed and grievance in civil war, Oxford Economic Papers, vol 56, pp. 563-595. Elbadawi, E Sambanis, N 2000, Why are there so many civil wars in Africa? Understanding and preventing violent conflict, Journal of African Economics, vol 9, no. 3, pp. 244-269. FAYE, ML, MCARTHUR, JW, SACHS, JD SNOW, T 2004, The Challenges Facing Landlocked Developing, Journal of Human Development, vol 5, no. 1. Fearon, JD Laitin, DD 2003, Ethnicity, insurgency, and civil war, American political science review, vol 97, no. 1, pp. 75-90. HANAOKA, S, KAWASAKI, T Kawai, H 2013, Classification of the Type of Inland Freight Transport in Landlocked Countries, Proceedings of the Eastern Asia Society for Transportation St udies, vol 9. Hegre, H 2001, Toward a democratic civil peace? Democracy, political change, and civil war, 1816à ¢Ã¢â€š ¬Ã¢â‚¬Å"1992, American Political Science Association, vol 95, no. 1, pp. 33-48. Holtermann, H 2012, Explaining the Developmentà ¢Ã¢â€š ¬Ã¢â‚¬Å"Civil War Relationship, Conflict Management and Peace Science, vol 29, no. 1, pp. 56-78. Papanek, GF 1972, The effect of aid and other resource transfers on savings and growth in less developed countries, The Economic Journal, pp. 934-950. Rice, SE, Graff, C Lewis, J 2006, Poverty and Civil War:What PoliCymakers need to knoW, Foreign Policy Studies Programs, The Brookings insTiTuTion. [1]https://www.unmillenniumproject.org/documents/JHD051P003TP.pdf [2]https://www.econ.nyu.edu/user/debraj/Courses/Readings/CollierHoeffler.pdf

Sleep Deprivation And Relationship Separation Essay

Sleep deprivation and relationship separation, a growing concern in Phenix City Police Department. It relates to shift work and the increased time spent at work after an officer’s shift is complete. Four common causes lead to sleep deprivation and family separation within the Phenix City Police Department. Departmental leadership can utilize planning, preparation of good rest/work strategies, to improve officer’s productivity while on the job. Research suggest that lack of sleep causes negative effects to officers. Sleep deprivation causes stress, which affects the overall health of officers and marital relationships. The demanding work for officers range from long periods staying awake, to life threatening activities. Officers who work the night shift may have to work additional hours to attend court or type reports, which leaves little time for sleep and family activities. Many attempts, made to resolve the issues, but sleep deprivation continues to burden the agencie s, officers and family. Unfortunately, there has not been a defined solution. Introduction Police Officers work is never routine. The diverse work load for officers range for long periods of tediousness too adrenaline-driven, life threatening activities. Decisions stand within each context of work effectiveness. While using discretion, officers entrusted to manage criminal episodes while simultaneously protecting basic citizen liberties. Outlooks for police officers to be all things to all people areShow MoreRelatedPolice Enforcement Work And Its Effects On The Members Of Its Department Essay1623 Words   |  7 Pagesassessed by police administrators, public, attorneys, and the media (Senjo, 2011). Amongst the high expectations, officers work for up to 12 hours a shift, which pinpoints sleep deprivation and fatigue as the cause of ineffective job performance for officers. Problem Statement Law enforcement work, a growing concern exists over sleep problems related to shift work and the increased liability law enforcement agencies face. Wellness Units evaluated the impact of shift work on the sworn members of itsRead MoreThe Development of Attachment Essay1435 Words   |  6 Pagesmonths. The infant begins to develop specific attachments, particularly with the mother. Separation anxiety occurs when the attachment figures leave and infants also begin to display a fear of strangers.  · Multiple attachment phase - From 9 months onwards. Strong ties develop with major caregivers eg. Father, siblings and non-caregivers eg. Children.  · Relationship develops as two way – From 2 to 3 years. Before this time the adult is purely a means of gettingRead MoreIs Social Networking Bad For Teenagers?1421 Words   |  6 Pagesthem to break down, it also affecting their everyday lives in which it is causing sleep deprivation, anxiety, obesity, and more. Teenagers do not realize how much they harming themselves physically, emotionally, and mentally. â€Å"Teenagers suffer from Facebook depression, sexting, and cyberbullying, which are threats.† â€Å"Other problems from social networking so much is obesity, Internet addiction, and sleep deprivation are issued for teenagers.† (Ramasubbu, 2015). I feel as if teenagers shouldn’t beRead MoreAttachment Theories: Are Early Attachments Really Necessary?2421 Words   |  10 PagesAttachment theory concerns the psychological, evolutionary and ethological ideas that help us understand relationships between people. Theorists believe that a child has a need to form attachments with an adult care giver to ensure adequate growth and social and emotional development. This ‘bond’ has to be maintained by the care giver and mostly uninterrupted to ensure a child grows into a happy and confident, adapted adult. 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According to the American Psychiatric Association, insomnia symptoms are reported by one-third of all adults and 10-15% of those adults experience daytime impairments related to insomnia while 6-10% of them actually meet the criteria for insomnia disorder (2013, p. 364-365). The occurrence of insomniaRead MoreThe Responsibility that Comes with Modern Information and Communication Technolgy1321 Words   |  6 Pagesdevelopment engineer of Motorola, invented the first handheld cell phone. This technological breakthrough made life super easy for businesspersons, government agencies, and parents to communicate and do business. College students, especially those in relationships, could now communicate with each other directly without disturbing another’s important call. Most scientific and technological breakthroughs had its good and bad side; however, the invention of smart phones by the International Business MachinesRead MorePsyc 110 Final Exam1894 Words   |  8 Pagesfinds that the number of hours she sleeps each night is related to the scores she receives on quizzes the next day. As her sleep approaches eight hours, her quiz scores improve; as her sleep drops to five hours, her quiz scores show a similar decline. Julie realizes that _____. (Points : 5) there is a negative correlation between the number of hours she sleeps and her quiz grades there is a positive correlation between the number of hours she sleeps and her quiz grades her lowRead MoreBeing A Youth Mentor, Future Social Worker, And Concerned Citizen1823 Words   |  8 Pagesmechanisms by which young rhesus monkeys bonded with their mothers, and found that close bodily contact was more important to the young monkeys than all other needs (Harlow, 1959). Correspondingly, Bowlby found a relationship between attachment theory and behavior; he correlated maternal deprivation to juvenile delinquency, emotional difficulties, and antisocial behavior (Bowlby, 1969). Harlow separated infant rhesus monkeys from their mothers six to twelve hours after birth. Each young monkey was putRead MoreRape And Sexual Assault, And Severe Injury Essay958 Words   |  4 Pageswhen the predator knows his, or her, victim. Some examples of acquaintance are including a family member, employees, classmates, or bosses. Also, acquaintance rape commonly occurs when the victim and attacker are invested in a committed sexual relationship. Attackers find victims when they go on dates. Many cases involving acquaintance rape are immensely difficult to trial in a court of law, because many victims are married or are dating their attacker. These cases are hard to prove as rape, because

Innovation Club Med free essay sample

Mediterranee Club Mediterranee or Club Med, is an originally French corporation of vacation resorts found in more than 80 countries of the world. Its resorts do their job under the Valtur, Club Med, Club Med Affaires (developed for business travellers), and Club Aquarius. At the same time it operates two cruise liners: Club Med 1 sails the Pacific and Club Med 2 Mediterranee and Caribbean’s clients. Club Med’s history begins from 1930x, when Gerald Blitz, a Belgian athlete and fighter, decided to visit Olympique’s village based in Corsica. The tent impressed him that he made a decision to establish Club med as non-profit organization with a main purpose to popularize open air life and sport education. The goal population was oriented on youth and young adults. At that time the vacation was usually local and when people wanted to have a rest they just do picnics at the gardens or going to relatives for a while, where all families came together. But Club Med idea was to establish resorts in exotic locations, which was absolutely innovative for that time. The innovation of Club Med combines three elements: cash free system where guests can buy extra services without taking cash all the time, just special card, which every guests receives after registration in the resort. â€Å"all-inclusive† concept, which still doesn’t mean that everything is free on the resort territory, but basically such services like food and drinks, transportation and entertainment are free of charge. This innovation provides 20% guest return every year and 83% guest return every three years. Inside resorts of Club Med there are special nicknames for the staff â€Å"GO† (Gentle Organizers) for the guests â€Å"GM† (Gentle Members), and for the employees GE (Gentle Employees). Because of no competitors and loyal guests who wanted to make a prepayment for their vacation, Club Med scaled very fast. In 80x chain’s management decided to make resorts more comfortable and replaced village tends with bungalows and hotels. The new marketing strategy was adopted to make Club Med family-friendly profile and deep understanding of what their guests want to see and what they want to get from the resort. In 1950, no matter for a long journey by bus, boat and train, the first Club Med resort welcomed guests and the hotel was full, even more to say, there was more than 10, 000 requests more but resort was able to accept only 2,300 guests at the same time. First and the most historically important innovation for the Club Med is â€Å"all-inclusive† idea. Club Med is originally the first hotel chain who took a risk use such innovation like â€Å"all inclusive concept†. Basically, the innovation means that guest should make a prepayment for the vacation, but as soon as he arriving to the resort he is offered unlimited food, drinks, some spa and sport activities, etc. Club Med created so-called â€Å"four pillars† capabilities: accommodation, food, transportation, sports and entertainment. Such pillars became identification of Club Med’s value opportunities, which were modified with new technologies: variation of transportation services was diluted with chartered boats, planes and trains, in food fishing and hunting were included, and numbers of sport facilities were extended. But still all inclusive doesn’t mean that everything is free, still some options and extras are not free of charge. With launching this innovation Club Med received â€Å"all-inclusive international vacation† profile. Other most remarkable innovations of Club Med: Cash has been replaced by cards. Guest doesn’t need taking their cash money every time when they want to buy extra services, but a card only. Club Med makes it more comfortable and free for members about buying cocktails or else. To the free food and drinks Club Med includes wine. Club Med introduced its first ski resort Actors and writers started to create professional entertainment programs for the guests. Buffet-style dining Convention services for businesses Basically, business strategy of Club Med was concentrated on its original members young adults. Year by year Club Med made technological internal and external developments. Also marketing strategy changed from word-of-mouth to the globally recognized brand of family vacations. Geographically Club Med expanded rapidly fast. In 1950s hotels were located only in Montenegro, Italy, Spain, Mexico, Israel, Morocco, Tunisia, France, Switzerland and Greece, and now Club Med resorts located in more than 80 countries. Business model of Club Med concentrated to create the most value for hotel guests. It is working very well in a view that 20% of guests return every year and 83% return to the Club Med every three years. 1980s brought some competitors for Club Med, like Super Club and Sandals in Caribbean and USA. These two hotel chains are good examples of competitors that well exploited Club Med strategy. Sandals focused more on guests segmentation strategy. They took resort’s differentiation of Club Med like in families and couples, and made more specialized by divided them into different economic classes. Guests with low level of income goes to resorts Sandals Inn and guests with high level of income goes to more upscale category of hotels Sandals Spa. Sandals resorts also differ according target age and specific needs:   Grande Sport or very active members, Beaches for kids and Beaches for adults. Sandals had similar to Club Med concept with bigger rooms and the food was served with a help of waiters comparing to Club Med’s self-service. Sandals was the first hotel chain which include alcohol in the â€Å"all-inclusive† concept. Also Sandals focused on more close relations with tour operators and travel agencies. Sandals’ resorts primly located in the Caribbean Islands, when Club Med’s hotels located all of the words. It is easy to concentrate hotels at one resort place than having hotels all over the word and be competitive all over the word. Therefore, the average price for the week starts from $ 1,600 comparing with Club Med $1400. Close to 1986 the all-inclusive industry started forming another level of competition. Its started easy to copy Club Med’s style where staff members organized and led recreation activities. The strategic differentiation was that Club Med did not include alcoholic drinks in the vacation prices. Super Club Organization, Jamaica-based resorts, known being the most sexuality oriented and inhibited resort option. Super Club includes alcoholic beverages in the package prices. Another competitor was Jack Tar Village, also Jamaica-based Company that located primly in the Caribbean territory. Jack Tar has more modern and glam image than Club Med. At the same time they launched advertising program against Club Med. Super Clubs and Jack Tar have the same activities as Club Med, but they also had some extra which were not included in the main package. This option allows them to low the total prices, because some potential clients do not want to pay the whole price for the all-inclusive package, so now they don’t have to. Club Med wasn’t able to manage a global footprint. The company had strong sales growth till 1996, but then it has been severely impacted by economic, political and ecological factors. Club Med faced many difficulties by that time and was not able to keep sustainable growth for sales and market shares to save their top position as all-inclusive resort company. Afterwards, Club Med competitors are more local companies, and they don’t have strong international image in the world arena, where Club Med has already made a name. The strategy of Club Med did not focused against its competitors, but concentrated more on customer segment. They got an idea that singles and adults don’t want much children at the resorts, at the same time families don’t want noise and drunken youth. Definitely, during the period of two decades of 1980s and 1990s Club Med didn’t innovate and renovate its resorts and had a lot of losses. They learned from this and started from creating new grading system, which reflects the comfort of resort Trident system. Club Med renovated 70 resorts and close some under-performing ones. The other thing they did was new type of resorts for â€Å"adults only†. By the same time, they created the Millesia loyalty card and add more recreation activities in their resorts. In 1990s Club Med chain expanded to North America. In 1999, they owned the fourth largest French tour operator Jet Tour. The operator continued working as its own brand, but promoting a lot Club Med’s propositions. Club Med has image as healthy and fit resorts, so they continued their developing in this direction by opening gyms under Club Med’s brand. Global Marketing relations played a very important role for Club Med’s resorts. Such factors like political and economic issues, Ecological and Natural Disasters made strategic impact on the whole company. In order to succeed in other countries, Club Med usually signs contracts with a government of the country. Such agreements mean that government allows Club Med to enter their market, and Club Med will increase tourism in that area. In the return for that, the government will help financially and pay for the costs of maintaining resort facilities. But such agreements wasn’t always been successful. For example, in Mexico, after Mexican Peso diminished, the resorts of Club Med were run-down. Furthermore, losses of the company also connected with the fact that France had been conducting nuclear tests in the South Pacific in 1996. Therefore, relations between Tahiti and France weren’t friendly, and tourists tried to choose other destinations for the vacation. Other global and not less important event which created problems for Club Med was terroristic attacks in the New York city September 11th. People reduced their flights in the world, especially in a vacation purposes, it caused of closing 15 resorts worldwide. Hurricanes in the Caribbean in the 2004, and tsunami in Malaysia, Phuket and the Maldives damaged or even destroyed several Club Med’s resorts. Global promotional strategy of Club Med was very difficult because they have eight advertising agencies worldwide. Club Med lose their brand image, because of weak advertising campaign. Therefore, Club Med’s name associated with other un-down properties. The new Growth Strategy has been built in 1998, when Philippe Bourguignon took a position of CEO. The rescue three years plan has been launched with total cost of $500 million. Club Med closed non-profit properties and renewed some others resorts. The company changed its standard approach by adding more customized according to and innovative program. The company also changed market segments. Sales and marketing efforts were focused now to attract customers from Canada, Belgium, Japan, Italy, Germany, Switzerland and, of course, USA. By 2012, according to the data from Annual Club Med financial report, they have better performance comparing to previous several years. Customers market grow up to 1, 9%, at the same time customer satisfaction is up to 3, 7% compare to the last three years. The company was successful by revenue data also, Club Med’s managers made it up to 2,6% in comparing with 2011. Club Med resorts operated under different systems: Management contract (12%), Owned (39%) and Leased (49%). When village is operated under â€Å"owned† method, it is owned and operated by the Club Mediterranee Group. When the village is operated under â€Å"leased† method, it is operated by Club Mediterranee, which pays rent to the owner of premises. Club Med is entrusted with the management and marketing of a Village by its owner (when Club Med did not invest in the asset). In this situation income and expenses resulting from the operation of the Village are recorded in the income statement of the owner-operator company. In management contracted for management and marketing activities, Club Med receives a management fee, alculated as a percentage from revenues, and shares profit, calculated as a percentage of gross operating profit (GOP). As the exclusive marketer of the Villa through its distribution network, Club Med is also paid for its distribution and promotion services. The major advantage of manager contracted type of village is that they make the model flexible, beca use the payment is based on percentage of revenues related to the rate. New destinations were chosen for the Club Med expansion in next several years: China, Brazil and Russia. Club Med’s caution for 2013 catch up attention in Europe, especially in France. Strategic outlook contains: speeding up process in high-growth markets; continue to win market share in mature markets; highlighting the uniqueness of the Club Med brand; optimizing the business model. Club Med is going further with up scaling with the aim of having in 4- and 5- Trident Villages in 2015, starting with new opening in 2013 in Belek in Turkey, Guilin in China and Pragelato in Italy. Season that lasts long time in these locations allows to increase capacity in Villages. In risk factors sector Club Med includes: 1. Risks related to the Group’s activities: global economic risk: economic slowdowns in the regions where Club Med does business adversely affect demand for leisure activities in general and for vacation travel i particular;   Risk related to competition: company operates in highly competitive markets, where the distinguishing factors are brand recognition, corporate image, and the price and quality of services offered;   Weather risk, risk related to seasonality: the significant percentage of sales during summer and winter time;    Risks related to acts or threats of terrorism, risk of war or other adverse political events; suppliers and supply risks: presence in over 40 countries, which increases geopolitical risks and the threat of terrorism; Suppliers and supply risks: purchasing policy, implemented in the Country Offices, centres on the notion of responsible procurement, including compliance by suppliers with local regulations and environmental protection (such principles included in the Ethic Charter in contacts); Quality and reputation risks: concentrated deeply on customer satisfaction and providing high-quality services and products. 2. Risks related to the environment, safety and hygiene: Environmental risk prevention and management: wasted water, technical facilities and storage of hazardous products; Risks related to regulatory constraints in terms of prevention and compliance: environmental regulations are con stantly changing condition; Risks related to global health disasters such as epidemics; Risks related to changes i availability of price of raw materials and energy; 3. Organizational risks: accounting and financial risks: in order to obtain the company’s Audit Committee every six month reviews the financial statements and verifies the reliability of financial information; Risk of fraud: to overcome this Club Med established an Ethics Charter in order to avoid the risk of corruption; risks related to Human Resources: the same Ethics Charter contains the information that Club Med principles include the conduct and behavior to promote a set of preventive and informative measures applicable to the safe, health, comfort and proper conduct of its employees; Information systems risks: importance of system reliability and to minimize the risks of system downtime; Risks related to the geographical location of subsidiaries: all managerial staff have been educated on the various types of operational risk. 4. Legal risks: regulatory risks: changes in laws and regulations applicable to the Club Med’s entities in countries where the resorts are presented may restrict ability to grow and may also involve significant compliance costs which could negatively impact the Group’s results and outlook. 5. Insurance risks coverage: the worldwide organization of financial coverage depends primarily on the transfer of these risks to insurance markets in reasonable financial conditions, as part of the insurance available in these markets in terms of guarantees and coverage limits, without using a captive insurance or reinsurance company. 6. Financial risk management: Market risks: currency risk, interest rate risk and equity risk; Credit and counterparty risk; Liquidity risks: managed by using diversified sources of financing. Sustainable Development From 2006 to 2012, the Sustainable Development Department operated on the basis of a roadmap developed in 2006, which include such background studies: Life Cycle Analysis, a general public survey, a desired non-financial rating and an initial summary and environmental benchmark of the Villages. For over more than thirty years, Club Mediterranee has been the top innovator in the hotel industry until the late 1980s, when the real competitors have arrived on the global hospitality market. While Club Med located its resorts all over the world, its key competitors were more local companies, so it was more easily for them to win competitive advantage because of their concentration with only few locations. At the same time Club Mediterranee understood that people now are not widely accept all-inclusive price like it was in the past. Clients preferences have been significantly changed. In order to stay sustainable competitive company, Club Med managed their travelling packages. Another significant idea Club Med has realized was dividing its resorts by customer segmentation: resorts for families, resorts for singles, resorts for adults and for children. Later, Club Med changed its world map in a view of profitability of places: close non profitable, rebuilt old properties and opened new. INNOVATION For the Club Med three innovations were selected, which focused on the service the company can provide. To be successful and competitive on the market in order to be the best the company usually can offer something exclusive, that no one else is offering by that moment or sell the same service or product as others do, but for lower price. In this situation new innovative service has been chosen for Club Med, which can attract more potential clients because of its exclusive value. First innovation is about such service like hotel for dogs. Club Med associated themselves as family oriented resorts. And if we pay attention to the facilities Club Med is offering, so the guests might be healthy and fit. This picture of family with good and right traditions and habits can be assumed with pets in the house. And when such family with all members is going to the vacation it is always a question where to put their dog. Sometimes it could be a big problem, even though a numbers of pets nursery where you can leave you dog for a while during you out of the city. But a lot of people simply do not trust such places and prefer to take their beloved dogs with them. Therefore, the service like hotel for dogs is an answer. The idea that guests can take their dog with them is always a benefit for both, like for the pet’s owner and for the hotel too. The hotel’s benefit is that this service can attract more potential clients. Dogs could train with the professional instructors, and have breakfasts, lunches and dinners with other dogs at the special dog’s restaurant. Spa for dogs is also a good option. The owners will be given a GPS collar for a dog; therefore they could always find their dog by sensor. This service is not new in terms of the hospitality, but it is new in terms of the all-inclusive hospitality. For the Club Med it could be a significant benefit that they can propose such an option for their guests in comparison to its key competitors. Second innovation service I chose for Club Med is â€Å"Adventure Trip†. This option is concentrated on a segment of guests who find lying on the beach and play ordinary sports games simply boring. A plan for Adventure Trip assumed to have a playing and competition image. The audience could vary from couples to a group of friends. Participants will try their fearless, their body limits, and their physical abilities. The travel will last for a week or less. It will be a competition; therefore there should be a winner, who will have some unforgettable prizes from the hotel. All participants will receive photo album and video after the competition will complete. Such type of vacation can attract like just married pairs, who wants to add some pepper to their honeymoon, and a companies of active friends who wants to try something fresh and new. Adventure vacations could be really challenging for those who wants to add some spices to their life! And the last innovation option which could be the winner is Online Marathons. Actually Club Med is doing some competitions like marathons or even triathlons in their resorts already. But Online Marathons it is much more global idea. Sportsmen could start running in different countries in different Club Med’s resorts at the same date and at the same time. To be able supervise the marathon all over the world a live TV or internet translation will be provided. The winner will have a membership of Club Med and can choose any resort for two weeks to stay during next year. Of course, prizes are flexible. Such sport facilities oriented on a semi-professional and professional sportsmen who do not want to travel far to try their limits, but want to be a part of some global sport event. It is also exclusive type of service which competitors of Club Med don’t have. I concentrated innovations in the service sector, because company organization has a good structure already and there is no need to make some changes there. Main strategic issue for the company in a view to be sustainable competitive is to be able to innovate and to propose to their clients something fresh and new. Club Med has more than 60 types of sports from entry level to the professional level. But its competitors do the same. My vision of how to win the market is all in innovation. References 1. Annual Financial Report, 2012 http://www. clubmed-corporate. com/wp-content/uploads/2013/03/2012-Annual-Report_Club-Med_ENG. pdf 2. Club Med goes upscale, http://globalmarketingtoday. wordpress. com/the-real-world/club-med-goes-upscale/ 3. Official website of Club Med http://www. clubmed. com/cm/jsp/clubmed_welcome. jsp 4. Case study, Club Med: The party is over, http://www. wiley. com/college/mar/kotabe372897/pdf/case01. pdf